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Want Buzz?

Big publicity for startups and buzz for startup entrepreneursJosh Elledge, Chief Executive Angel of SavingsAngel.com has…
  • Been on TV and radio more than 1500 times in more than 100 different cities
  • Owned a newspaper
  • Writes a syndicated column to 1.1 million readers
  • Has created more than $8 million in free advertising for his company.
  • Has taught tens of thousands of entrpreneurs how to do the same thing

upendPR.com is a software as a service that uses PR-related strategies to get our members lots of publicity and authority. Our members become high-authority experts that the media and other influencers seek after for partnerships and to promote. It doesn't matter if you are a tech startup, author, artist, or athlete. The rules are the same and they all equate to one thing:

When you get lots of great media attention and buzz, you become a media celebrity. High-authority celebrities attract more money, more traffic, and more sales for the products they represent.

The more your audience sees you, the more they will trust and like you. You'll gain an incredible digital reputation. Investors will pay more attention. Customers will respect your authority in your industry. Your segments, stories, and content will get shared far and wide throughout the web – all doing its job to increase your authority, traffic, sales, and profits.

What you'll learn

Success requires exposure

Have you ever felt that you would someday get on TV? Be quoted in major publications? Be talked about in households across the country?

I have something to tell you that celebrities and successful entrepreneurs know.

If you want to be on TV, radio, established press, and large digital media outlets, you can't just build a business from behind your keyboard and expect to be recognized. Entrepreneurs need to MAKE their publicity happen. We do this for our members.

Gaining authority through publicity is not incredibly difficult – but it takes tools, resources, relationships, and expertise to speed up the process. That's what upendPR has. We turn entrepreneurs into media celebrities. Their authority opens up opportunities to work with very successful entrepreneurs. As a result, marketing and attraction of customers feel as though it's on autopilot. New business opportunities regularly happen because of the value of our members' networks.

A vast majority of business owners fail at this – and are potentially missing out on millions in sales because their startup just isn't well known.

How I bootstrapped a 7-figure a year business.

Prior to launching my company, I laid my groundwork by making many friends in the media. Because I knew the rules of working with journalists and other influencers, 18 of 20 outlets I chatted with said YES to helping me launch my company with NO out of pocket costs on my end.

Bottom-line: If I didn't get the help from the media, my company would never have gotten off the ground.

This is what fuels us, here at upendPR. There are countless great ideas and budding entrepreneurs who have what it takes to become successful. The only thing missing is customers and sales. A successful, ongoing media campaign and regular connections to influencers can solve this at a fraction the cost of paid advertising.

Why there's never been a better time than now

More than ever before, if you produce great digital content, large influencers (particularly those in news departments) want to talk to you! However, it's critical that you know what to say and more importantly, what not to say!

upendPR.com is designed to find the right influencers for you and make it happen faster than most public relations firms. The secret to PR and influencer marketing is to not only act as an expert for your company – but as an expert for your industry as a whole. Influencers respect other influencers. This can save you from having to pay $30K+ to get a big social media star to mention your product to their audience. Influencers work together all the time. Our job is to help make you one – so that you get access to the same benefits.

Technology has improved. Business has improved. Access to journalists and influencers has improved. However, many entrepreneurs I've spoken with have expressed frustration with a PR industry who has not evolved to meet the needs of the lean startup and ambitious entrepreneurs. We created upendPR to be the service that we needed for nearly a decade but did not exist.

Be prepared BEFORE reaching out to influencers

This part is so critical. I cannot overemphasize how important it is that you are ready before you contact influencers or your local media. You will be judged based on what you are showing the world in terms of your authority. Sadly, most influencers will never tell you why they chose not to reply to your email. But it almost always comes down to what you are communicating. You need an experienced eye to help you shine.

As an upendPR.com member, you'll have the tools to gain the trust of journalists, influencers, writers, and producers. Trust us. They are looking for some very specific things and if you don't have them in place, don't even expect a reply. They don't have time to waste on amateurs. We want to make sure this never happens again.

upendPR is disrupting 'old school' public relations.

You can spend a lot of money to hire a public relations expert to get you placed in your local newspaper or TV news. I spent $25,000 in PR fees. PR people are some of the nicest people in the world. Most are excellent at what they do. As a small-business owner or startup entrepreneur, however, there is a major problem: you generally cannot afford to buy what you would truly need with the old-school PR agency model. And… a half-hearted PR attempt is a waste of money. A. Huge. Waste.

upendPR.com is disrupting this system for anyone looking to create lots of buzz and authority for their business. Our approach to growing connections and exposure through PR is based on what works best: efficient systems that instantly improve what you'll be judged on. These things are what will mean the difference between a ‘no' and a ‘yes.' You'll learn what you need to create the relationships and perceived authority that will grow your business. Our system has been working for hundreds of other upendPR members. It will work for you.

Josh Elledge has been a featured conference speaker on PR for startups at

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